Published inMarketing in the Age of DigitalSephora’s Chatbot Feature on KikI am a consumer of Sephora. The store and site have a huge selection of makeup, with great brands and loyalty programs. But it’s important…May 1, 2021May 1, 2021
Published inMarketing in the Age of DigitalTips for a Digital Marketing Campaign in 2021It’s 2021. The world has changed more rapidly than ever, that’s for sure. The pandemic has changed the way people live their lives. Going…Apr 25, 2021Apr 25, 2021
Published inMarketing in the Age of DigitalWhat Are the Limitations of Big Data for Marketers?Based on my research, there are a variety of limitations to “Big Data” for marketers. According to Ciklum.com, Big Data analytics is “the…Apr 16, 2021Apr 16, 2021
Published inMarketing in the Age of DigitalSo what is Search Engine Optimization? (aka SEO)Search Engine Optimization is essentially optimizing your content in order to get your website to the top of the list when people search a…Apr 4, 2021Apr 4, 2021
Published inMarketing in the Age of DigitalGoogle’s New Diet: No More Third Party CookiesNot sure about you, but I’ve been getting way more pop-ups when I enter websites asking me if I’ll allow the website to track me using…Mar 28, 2021Mar 28, 2021
Published inMarketing in the Age of DigitalSocial Media: The Good, The Bad, & The UglyOur lives revolve around social media. It is the morning, the lunch break, afternoon snack, and nighttime phenomenon that holds our…Mar 21, 2021Mar 21, 2021
This chocolate is UNREALThere’s something about the way chocolate melts in your mouth and satiates you while begging you to grab some more when eating it. It’s…Mar 12, 2021Mar 12, 2021
A makeup brand partnering with a fast food chain?Who would’ve thunk it — a makeup brand and a fast food Mexican chain to do a collaboration? Sometimes the most unexpected combinations end…Mar 6, 20211Mar 6, 20211
More Cheese Please!!!The taste is salty and creamy with just the perfect amount of crunch. But healthy?! Whisps are a truly delicious snack. And they’re low…Feb 26, 2021Feb 26, 2021
A New Perspective on MyselfState of Flow I love to paint. As I take the paintbrush and swipe it across my canvas repeatedly, I often find myself in a state of flow…Feb 19, 2021Feb 19, 2021
