Julia SellmaninMarketing in the Age of DigitalSephora’s Chatbot Feature on KikI am a consumer of Sephora. The store and site have a huge selection of makeup, with great brands and loyalty programs. But it’s important…3 min read·May 1, 2021----
Julia SellmaninMarketing in the Age of DigitalTips for a Digital Marketing Campaign in 2021It’s 2021. The world has changed more rapidly than ever, that’s for sure. The pandemic has changed the way people live their lives. Going…3 min read·Apr 25, 2021----
Julia SellmaninMarketing in the Age of DigitalWhat Are the Limitations of Big Data for Marketers?Based on my research, there are a variety of limitations to “Big Data” for marketers. According to Ciklum.com, Big Data analytics is “the…3 min read·Apr 16, 2021----
Julia SellmaninMarketing in the Age of DigitalSo what is Search Engine Optimization? (aka SEO)Search Engine Optimization is essentially optimizing your content in order to get your website to the top of the list when people search a…1 min read·Apr 4, 2021----
Julia SellmaninMarketing in the Age of DigitalGoogle’s New Diet: No More Third Party CookiesNot sure about you, but I’ve been getting way more pop-ups when I enter websites asking me if I’ll allow the website to track me using…3 min read·Mar 28, 2021----
Julia SellmaninMarketing in the Age of DigitalSocial Media: The Good, The Bad, & The UglyOur lives revolve around social media. It is the morning, the lunch break, afternoon snack, and nighttime phenomenon that holds our…3 min read·Mar 21, 2021----
Julia SellmanThis chocolate is UNREALThere’s something about the way chocolate melts in your mouth and satiates you while begging you to grab some more when eating it. It’s…3 min read·Mar 12, 2021----
Julia SellmanA makeup brand partnering with a fast food chain?Who would’ve thunk it — a makeup brand and a fast food Mexican chain to do a collaboration? Sometimes the most unexpected combinations end…2 min read·Mar 6, 2021--1--1
Julia SellmanMore Cheese Please!!!The taste is salty and creamy with just the perfect amount of crunch. But healthy?! Whisps are a truly delicious snack. And they’re low…2 min read·Feb 26, 2021----
Julia SellmanA New Perspective on MyselfState of Flow I love to paint. As I take the paintbrush and swipe it across my canvas repeatedly, I often find myself in a state of flow…2 min read·Feb 19, 2021----